Friday, August 17, 2012

Musings of IPCPR


Going into IPCPR we had a plan. First, establish a relationship with the cigar manufacturers that we already have in stock. Our first cigars we bought were been through a local distributor JMG. They have been invaluable in helping us get up and running. From the initial cigars we needed to stock (based on what people want) to merchandising (displaying) the product. But you also want to make sure the manufacturers know you too. There are often special releases or support for events that you only get if you have a direct relationship.

One thing we expected to face but later than now is where to store everything. We have a lot of cigars in stock. From that initial stocking to today our inventory has almost doubled. All to keep up with the tastes of our customers. Its fun looking back to the picture of the humidors just after we first stocked them. So much empty space and no backstock of anything.

The next goal we had at IPCPR was to find new, cigars either from people we are already selling to the new great diamonds in the rough.

The last day was looking for those diamonds. One that is a very safe bet is Ortega Cigars. Eddie Ortega is a master blender that has made some great cigars in the past. 601 and Mercielago.  A few months ago he started his own company and we got to try a couple. They were fantastic. I can't wait until they come in.

Eddie was partners with Eric Espinoza before he split. The cigar
industry is small and everybody knows everybody and the sands are shifting all the time. Well Eric also spun up his own line Espinoza and again. we were wowed. Two very exciting new blends to look for.

Another vendor I've been chatting with for quite some time is Esteban Carreras. I like them just by the names on one of their lines. They have the 211, 5150 and 187. If your a cop or a criminal you know what these stand for. Anyway, cigars 
  

are great and they have a new one I'm really excited about the Chupacabara. I didn't get a chance to try this one but just based on the name and the legend I want one NOW. we won't get them in for a while yet. They are still making them so we have to wait a month or two.

Overall the show was awesome. We got a bunch of new cigars and accessories coming in.

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